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How to Become an SEO Expert for Your ECommerce Site

By Lori Appleman|July 16th, 2021|

Search engine visibility is an important part of your store's marketing and growth strategy. While it takes time, and sometimes money, to earn top search positi [...]

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  • Join Austin Retail & Ecommerce Meetup as we discuss SEO for ecommerce on Zoom on April 15, 2021

Your Every eCommerce SEO question answered – Join Us

By Lori Appleman|April 2nd, 2021|

Please join Austin Retail & Ecommerce Meetup on Thursday, April 15, 2021 at noon CDT as our panel of experts answer your questions regarding ecommerce SEO. [...]

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  • Google Core Web Vitals & Ecommerce

Google Core Web Vitals & Ecommerce Sites: What You Should Know

By Lori Appleman|March 7th, 2021|

Every year Google ups the bar for website owners and store owners begin to worry about whether or not their stores will continue to enjoy good search rankings. [...]

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  • Should I build my ecommerce blog on Shopify, BigCommerce or WordPress?

ECommerce blogs: BigCommerce, Shopify or WordPress

By Lori Appleman|November 19th, 2020|

Today I received a question from a client I've answered quite a bit in the past and realized that it is time to put the answer down in writing. While most agree [...]

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What is SEO? How to Do SEO for Ecommerce

By Lori Appleman|February 3rd, 2020|

Search engine optimization (SEO) is an important part of marketing online, and done well, it can greatly increase your traffic of interested people. SEO is a mu [...]

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  • The Best SEO Checklist for Ecommerce websites

The SEO Checklist for Ecommerce Websites

By Lori Appleman|January 13th, 2019|

SEO is the holy grail of free traffic to your site. Every website owner wants free traffic. You do, or you wouldn’t be reading this article. Ecommerce sites pre [...]

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  • Page Load Speed & SEO for E-Commerce

How Important is Page Load Speed to My Store’s SEO?

By Lori Appleman|July 18th, 2018|

The word has been out for some time, but over the last year the discussion of how important is page load speed to your store's SEO has come to the forefront of [...]

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  • Top tips for SEO for ecommerce

Top SEO Tips for Online Stores

By Lori Appleman|May 9th, 2018|

As most of the articles I've written on the subject suggest, SEO, formally known as search engine optimization, consists of many factors all of which can impact [...]

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  • Is your website ready for Google's new SSL requirement?

Is Your Site SSL Ready for Google? Deadline October 1, 2017!

By Lori Appleman|September 22nd, 2017|

Maybe you got this letter from Google warning you that come October 1, 2017, your website visitors who are using Chrome browser (58% of market) will see a warni [...]

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  • How to Optimize Google My Places or Google Business

Maximize Your Google My Business Listing

By Lori Appleman|August 3rd, 2017|

Google My Business is designed primarily for local businesses, though there's a box to check if you service customers offsite. It's a free service that offers q [...]

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