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How to Create a Great Customer Experience for e-Commerce in 5 Easy Steps

By Lori Appleman|September 16th, 2019|

Successfully selling online is getting harder. Every day thousands of new sites popup that all want the same dollar you're chasing. Equally challenging, Amazon [...]

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  • Cheap Web Design may cost you far more than any perception of savings

The High Cost of Cheap Web Design: Do You Really Save?

By Lori Appleman|June 13th, 2019|

I get it. The prospect of spending thousands of dollars on a new website sends shivers up your spine. It feels like a cold hand is reaching into your wallet, ta [...]

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  • 2 FREE ways to use Instagram to drive sales

How to Use Instagram to Drive More Sales

By Lori Appleman|May 17th, 2019|

Most of us running online stores face the daily challenge of maximizing the use of our time and money. Every digital marketing effort we take really needs to co [...]

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  • 4 Must Have Factors to Build Ecommerce Website for Success

Before You Build an Ecommerce Website: The 4 Key Factors You Must Know

By Lori Appleman|May 8th, 2019|

There is no shortage of webpages and businesses claiming that it is both easy and free to build an online store. Most of these so called "experts" fail to tell [...]

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  • 7 Top Must Have Core Plug-ins for BigCommerce Stores

7 Must Have Plug-ins for Your New BigCommerce Store

By Lori Appleman|February 7th, 2019|

While most store owners and managers would love their shopping cart to come perfectly configured to match their needs, they don't. The truth is that they should [...]

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  • The Best SEO Checklist for Ecommerce websites

The SEO Checklist for Ecommerce Websites

By Lori Appleman|January 13th, 2019|

SEO is the holy grail of free traffic to your site. Every website owner wants free traffic. You do, or you wouldn’t be reading this article. Ecommerce sites pre [...]

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  • Are you collectiong sales taxes for your online store correctly? Possibly Not!

Are You Collecting Sales Taxes for Online Sales Correctly?

By Lori Appleman|January 8th, 2019|

Major changes in sales tax laws effective Jan 1, 2019 may mean you're doing it all wrong. If you're not collecting sales taxes in all jurisdictions you are requ [...]

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  • Important considerations before you design your new online store template

Before You Choose, or Design, a New Template for Your Online Store

By Lori Appleman|December 31st, 2018|

It's time to refresh the look and feel of your current website. Or perhaps you're building your very first online store. Either way, you want it to look great. [...]

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  • Trump withdraws US from Postal Treaty that lets China ship for 1/3 US shippers

Breaking News: China’s Sweetheart Deal for Super Low Shipping Rates is Going Bye-Bye

By Lori Appleman|October 17th, 2018|

How great is this news? Trump is preparing to withdraw from the 144-year old postal treaty that allows Chinese merchants to ship to the United States for far le [...]

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  • Shopify can't make you rich

Shopify Isn’t Going to Make you Rich

By Lori Appleman|July 26th, 2018|

As someone who lives and breathes e-commerce, I spend a ton of time in related Facebook groups, on Reddit, and Quora reading questions and answers regarding how [...]

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